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TL;DR:

  • SEOTesting focuses on making Google Search Console data easy to use.
  • Offers a 14-day free trial with no credit card required.
  • Top Features: shows your website traffic graph against Google core updates, conducts SEO tests and detailed report section to find winning pages, losing pages, untapped keywords, keyword cannibalization issues, and 20+ more features like this.
  • Pricing starts from $40/mo
  • It’s more about specific SEO tests which are not available in famous tools like SEMrush and Ahrefs.
  • Alternative to Surfer SEO (check review here) and SEMrush.

In this SEOTesting Review, I’m going to share why and How I use it for all my SEO projects.

Plus, I’ll also share it’s features, pricing, limitations and some good alternatives. So, read this article till the end.

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What is SEOTesting?

SEO Testing is a tool that makes looking at your Google Search Console data easy.

It helps you see important info like clicks, impressions, and your click-through rate (CTR) on easy-to-read graphs. 

SEO Testing has become my go-to tool for easily understanding my Google Search Console data.

What I find especially useful is how it highlights Google’s major algorithm updates with a vertical line on these graphs. 

seo testing shows website traffic vs google algorithm updates
Traffic vs Google Algorithm updates graph

This feature lets me quickly see if a Google update has impacted my site’s traffic and figure out my next steps.

I’ve also started running specific SEO tests with it. 

For example, If I decide to update an article on my website; I can set up a test for a set period, like two weeks. 

SEO Testing then compares the article’s performance during these two weeks against its performance in the previous two weeks as shown below.

seotesting com single test
I created SEO Tests for those article which I updated

This way, I know if my update improved or decreased my ranking on Google.

On top of that, SEO Testing has some awesome reporting tools. 

There’s a Content Decay Report that tells me which pages are losing traffic over time, and a Brand vs Non-Brand report that shows how my site’s doing with searches related to my brand and those that aren’t. 

Plus, I can see detailed info on every page and query, helping me understand exactly what people are looking for when they find my site.


Features: What can you do with SEOTesting.com?

With SEOTesting.com, I’ve found a bunch of features that help me understand and boost my website’s performance.

Let me break down what I can do with it:

1. Check The Effect of Google Algorithm Updates

First off, SEOTesting.com makes it easy for me to see how Google’s algorithm updates affect my site. 

Whenever Google changes its algorithm, SEOTesting.com shows this with a clear mark on my data graphs as shown below.

seo testing shows website traffic vs google algorithm updates

This way, I can quickly figure out if I need to make any adjustments to keep my traffic flowing.


2. Do SEO Tests and Check the Result

seotesting com seo tests section

I love this part because I can run different kinds of SEO tests to see what’s working:

  • Single Tests: I can change one thing on a page and see if it improves my rankings.
  • Group Tests: If I want to test a bunch of pages at once, I can do that too, like seeing if a new keyword strategy works across several articles.
  • URL Switch Tests: This is cool for when I change the URL of a page. I can compare how the new URL does compare to the old one.
  • Split Tests: I can even split my traffic to test two versions of a page simultaneously, seeing which one Google and my visitors like better.

I always create Single SEO tests for every article I update on my site to understand how it affected my ranking as shown below.

seotesting com single test

3. Site Changelog to Remember Major Changes

Keeping track of all the changes I make can get tricky. 

SEOTesting.com has a changelog feature that lets me note down every major update I do on my site. 

It’s like a diary for my website that helps me remember what I did and when.


4. Report: Find Untapped Keywords, Winning, Losing Pages & More

seo testing report section
Tools available inside SEO Testing Report Section

The reporting tools are super helpful. 

I can find keywords I hadn’t thought of before, see which pages are doing well (or not so well), and get a lot of other insights that help me plan my next moves.

Here are the tools available in the SEO Reporting section:

  • Winners & Losers: Track search query performance changes over the past 7 days.
  • Pages: Monitor weekly changes in clicks and impressions for your web pages.
  • Brand vs Non-Brand Performance: Analyze your site’s traffic from branded versus non-branded searches.
  • Low CTR By Query: Identify which search queries are underperforming in click-through rate.
  • Low CTR By Page: Discover which pages have the lowest click-through rates.
  • Top Queries Missing From Titles and Meta Descriptions: Optimize CTR by including a page’s main query in its title and meta.
  • Top Query Per Page Report: Enhance CTR and keyword relevance by analyzing the top query for each page.
  • New Keywords: Spot new ranking opportunities by identifying recently ranked queries.
  • New Pages: Track when new pages start ranking in Google search results.
  • Content Decay: Identify pages that are losing traffic over time.
  • Search Intent Keywords: Find queries by search intent to better match user expectations.
  • Long Tail Keywords: Target less competitive, long-tail queries you already rank for.
  • Queries with a Low Click-Through Rate: Review and adjust content for queries with poor CTR.
  • Questions To Answer: Use ranked questions to enhance existing content or inspire new articles.
  • Striking Distance Keywords: It shows all keywords which are ranking in 2nd page. If I’ll build some internal links for these article then I can move it to page 1.
  • Find Low-Quality Content: Identify and improve or remove low-ranking pages.
  • All Queries: Access comprehensive data on all your site’s search queries.
  • All Pages: Review detailed performance data for every URL on your site.
  • Keyword Cannibalization: Detect and resolve instances where pages compete for the same keywords.

5. Content Group: To Monitor Similar Types of Posts

When I have a bunch of posts on the same topic, I can group them on SEOTesting.com to see how they’re all doing. 

It’s great for making sure all my content on a certain subject is hitting the mark.


6. Rank Tracker

And lastly, the Rank Tracker keeps me updated on where my pages stand in Google’s search results. 

It’s essential to see if my SEO efforts are paying off and help me stay on top of my game.

Using SEOTesting.com has made a huge difference in how I handle my site’s SEO. 


User Experience: Is SEO Testing Easy To Use?

SEOTesting is super easy to use and has a great user experience. 

As soon as I logged in, I saw a graph that marked Google’s algorithm updates, helping me understand how my site might be affected. 

The site is neatly organized into sections for running tests, checking reports, and viewing a changelog of my site’s updates. 

They also showed me a short video right after I logged in. 

It was only about 4-5 minutes long but explained everything I needed to know about this platform. 

In just a few minutes, I understood how to use the SEO Testing platform. 

It is super easy to use and made figuring out SEO stuff straightforward for me.


Pricing: How Much Is SEOTesting.com?

seo testing pricing

SEOTesting.com offers three pricing plans:

  • Single Site: $40/month for one website.
  • Team: $100/month for up to 5 websites.
  • Agency: $300/month for up to 20 websites.

Each plan is tailored to the number of websites you need to manage, from individual projects to larger agency portfolios.

I recommend you to grab a plan and start doing SEO tests.

I saw a common myth among bloggers and agencies that they think that they don’t need to do experiments and run SEO tests.

So, don’t do this mistake.


How is the Support for SEO Testing?

seotesting review

The support for SEO Testing is really helpful and easy to access. 

They offer LIVE chat and email support at hello@seotesting.com, so if you run into any issues or have questions, you can quickly get in touch with someone who can help.

They also have a YouTube channel filled with tutorials and tips, which I found super useful for understanding how to make the most of the tool. 

Plus, there’s a section with documents (Docs) that cover all the basics and more, providing step-by-step guides and detailed explanations.

Whether you prefer watching, reading, or talking to get the help you need, SEO Testing has got you covered.


What I Like About SEO Testing

What I like about SEO Testing is how it simplifies the whole SEO process

First off, seeing my Google Search Console data become so much more understandable is a game-changer. 

Those graphs that highlight Google’s algorithm updates? They help me quickly figure out how changes affect my site and what I should do next.

Then, there’s the variety of tests I can run. Whether it’s a single page I’m tweaking or a whole group of pages, I can set up tests easily and see clear results. 

This takes away the guesswork and lets me focus on strategies that work.

The support is another big plus. 

Having LIVE chat and email means I can get help fast whenever I need it. 

And the YouTube channel and Docs are great resources that I can check at any time for extra guidance.

But most of all, I appreciate how user-friendly it is. 

Even if you’re not an SEO expert, you can navigate the platform and start making improvements on your site right away. 

SEOTesting makes SEO accessible, and for me, that’s a huge win.

In Short:

  • Simplifies the SEO process, making it easier to manage
  • Google Search Console data is presented in a way that’s easy to understand, which is a huge help
  • Graphs highlighting Google’s algorithm updates quickly show me how changes could impact my site
  • I can run a variety of tests, from tweaking a single page to analyzing a group, and easily see the results
  • Removes guesswork and lets me focus on effective strategies
  • Quick support through LIVE chat and email is highly valuable
  • The YouTube channel and Docs provide great additional learning resources
  • User-friendly design makes it easy for anyone to improve their site’s SEO
  • Helps identify winning and losing pages, offering insights into what’s working and what isn’t
  • Discovers new and untapped keywords, opening up fresh avenues for content optimization
  • Identifies pages with low click-through rates (CTRs), highlighting opportunities for improvement
  • Reveals missing queries in articles that are already attracting impressions and clicks but might not be fully optimized
  • Points out top queries missing from titles and meta descriptions, suggesting direct enhancements for SEO
  • Shows the top query for each page, helping to fine-tune content focus
  • Detects content decay by finding pages that have declined in traffic over time, indicating a need for updates or revisions
  • Uncovers long tail keywords, which are less competitive and can drive targeted traffic
  • Finds questions that users are asking, aiding in creating content that answers these queries
  • Highlights striking distance keywords, which are close to ranking on the first page and could benefit from internal linking strategies
  • Identifies low-quality content that could be dragging the site’s overall performance down
  • Alerts to keyword cannibalization issues, where multiple pages compete for the same keywords, diluting the site’s effectiveness

Where I Wish SEOTesting.com Did Better

  • It’s on the expensive side, which might not fit into everyone’s budget for SEO tools
  • LIVE Chat isn’t available 24×7, so there are times when you have to wait 1-2 hours for a reply
  • The tool only shows your own Google Search Console data, so you can’t use it to spy on competitors or see how their SEO strategies are working out

FAQs

Is SEOTesting.com worth it?

Yes, SEOTesting is worth it for anyone looking to improve their website’s SEO with data-driven insights. It simplifies Google Search Console data and offers specific SEO testing capabilities to enhance your site’s performance.

Do I need a credit card to get SEO Testing’s free trial?

No, you don’t need a credit card for SEOTesting’s 14-day free trial. You can start using its features right away without any payment information.

How is SEOTesting different from SEMrush and Ahrefs?

SEOTesting focuses more on simplifying Google Search Console data and providing specific SEO test functions. While SEMrush and Ahrefs offer broader SEO tools and data analysis, SEO Testing specializes in actionable SEO tests and clear, concise reporting.

What are some good SEOTesting alternatives?

Some good SEOTesting alternatives include Surfer SEO for on-page optimization and SEMrush for a comprehensive suite of SEO tools covering keyword research, site audit, and competitor analysis.

SEO Testing Review Conclusion

In conclusion, SEOTesting offers a focused and practical approach to SEO, making it an excellent choice for those who want to improve their website’s performance using Google Search Console data. 

While it might not have the broad range of features found in tools like SEMrush and Ahrefs, its simplicity and effectiveness in running SEO tests and providing clear insights make it valuable. 

For beginners or those on a budget, its 14-day free trial without a credit card requirement is particularly appealing. 

However, for more comprehensive SEO needs, exploring alternatives such as Surfer SEO or SEMrush could be beneficial.

seotesting review

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