ActiveCampaign is one of the best email marketing services.

I especially like their automation feature. No other email marketing service can provide such an amazing automation feature like ActiveCampaign.com 

If you want to know about the ActiveCampaign price then you are in the right place.

We are going to discuss the ActiveCampaign Pricing 2024 in this article. So, it’ll help you to select the best plan according to your requirements.

Because in this article, I’m going to compare all ActiveCampaign Plans based on their features which will help you to decide which plan is perfect for you.

So, Let’s discuss ActiveCampaign.com pricing plans in detail.  

Click here to Try Active Campaign for FREE (Without any payment info)


ActiveCampaign Pricing Details: How Much Does it Cost in 2024?

activecampaign pricing and plans

ActiveCampaign offers 4 plans:

  1. Lite Plan ($9/mo)
  2. Plus Plan ($49/mo)
  3. Professional Plan ($129/mo)
  4. Enterprise Plan ($229/mo)

The above pricing is for the yearly plan and up to 500 contacts (i.e. subscribers). If you’ll pay monthly then you have to pay a little bit more.

Here are more details about the ActiveCampaign Pricing:

  • 500 contacts start at $9 per month if paid annually ($15 paid monthly)
  • 1,000 contacts $29 per month if paid annually ($17 paid monthly)
  • 10,000 contacts $111 per month if paid annually ($139 paid monthly)
  • 25,000 contacts $179 per month if paid annually ($225 paid monthly)
  • 50,000 contacts $239 per month if paid annually ($299 paid monthly)
  • 100,000 contacts $369 per month if paid annually ($459 paid monthly)

The best thing about ActiveCampaign is that they provide a 14-days free trial without any credit or debit card details. It means that you can try it for free without any risk.

Click Here to Try ActiveCampaign for FREE (NO credit card or debit card required)


ActiveCampaign Lite Plan 

ActiveCampaign Lite plan is the best plan for small businesses and individuals because this plan allows 3 users and you’ll be charged only $9 per month ( for up to 500 contacts). 

In this plan, you’ll get all important features like pre-designed email templates, design options, email automation, marketing automation, sales automation, integrations, mobile CRM and many more. 

You can send unlimited emails with any ActiveCampaign Plan.

ActiveCampaign Plus Plan

ActiveCampaign Plus plan is good for medium-sized business and big teams because this plan allows 25 users and you’ll be charged only $49 per month (for up to 500 contacts).  

In this plan, you’ll get access to everything included in the Lite Plan (Like email templates, design options, email automation, marketing automation, sales automation, interactions, mobile CRM etc)

Apart from this, you are also going to get access to some additional features like:

  • SMS Marketing
  • Landing Pages
  • Facebook Custom Audiences
  • Contact Scoring
  • SMS Marketing
  • Automations Map
  • Conditional Content
  • Advanced Performance Reporting
  • Custom Branded Forms and Landing Pages
  • CRM with Sales Automation
  • Lead Scoring
  • Sync Inbox with CRM
  • Mobile CRM App
  • SMS Prospect Nurturing
  • Salesforce Integration
  • Up to 25 Users
  • Account Management
  • Customer Health Scoring
  • Customer Success Pipelines
  • Deal Assignment
  • SMS Service Followup
  • Sales CRM Sync
  • Mobile Reporting
  • Task Reporting
  • Integration with ecommerce applications like Shopify
  • Custom User Permissions
  • Free of cost Strategy Session

Active Campaign Professional Plan

ActiveCampaign Professional plan is good for business and big teams because this plan allows 50 users and you’ll be charged only $129 per month (for up to 500 contacts). 

In this plan, you’ll get all the features of ActiveCampaign Lite plan and Plus plan. Apart from this, you are going to get some additional features like:

  • Marketing Attribution
  • Website Personalization
  • Split Automations
  • Conversion Reporting
  • Predictive Content
  • Site Messages
  • Predictive Sending
  • Win Probability
  • Deal Path Reporting
  • Conversion Reporting
  • Split Automations
  • Personalized Product Experiences
  • Up to 50 Users
  • 1:1 Onboarding Support
  • In-App Messaging
  • Three 1:1 Training sessions Per Month
  • CXA Strategy Consultation

ActiveCampaign Enterprise Plan

ActiveCampaign Enterprise plan is good for agencies because this plan allows unlimited users and you’ll be charged only $229 per month (for up to 500 contacts). 

In this plan, you’ll get all the features of ActiveCampaign Lite plan, Plus plan and Professional Plan. Apart from this, you are going to get some additional features like:

  • Free Design Services
  • Unlimited Email Design Testing
  • Social Data Enrichment
  • Custom Domain
  • Custom Mailserver Domain
  • Custom Reporting
  • Phone Support
  • Dedicated Account Rep
  • Unlimited Users
  • Contact Enrichment
  • SSO
  • HIPAA Support
  • Customized Branding within Application
  • Customize Your Application URL (for Application Access)

ActiveCampaign Price and Plans Comparison

I know that you are confused about what is the difference between the Lite plan, plus plan, Professional plan and Enterprise plan.

Right?

Don’t worry! I’ve compared all these 4 plans based on the features and email list size.

It’ll help you decide which plan is the best for you according to your needs.


Active Campaign Pricing Plans Comparison Based on Features

Feature

Lite Plan

Plus Plan

Professional Plan

Enterprise Plan

Users

3

25

50

Unlimited

Automations

Yes

Yes

Yes

Yes

Autoresponders

Yes

Yes

Yes

Yes

Landing Page

No

Yes

Yes

Yes

Reporting and Segmentation

Yes

Yes

Yes

Yes

Templates and design editor

Yes

Yes

Yes

Yes

Social Media Integration 

Yes

Yes

Yes

Yes

Advanced Forms (Floating, Popup etc)

No (Only Inline Form)

Yes

Yes

Yes

CRM

No 

Yes

Yes

Yes

SMS Sending 

No

Yes

Yes

Yes

Custom SMS Sending Number

No 

No

No

Yes

Email Inbox Preview

Paid

5 months free

5 months free

Unlimited

Show ActiveCampaign Branding logo

Yes (in Non HTML Forms)

No

No

No

Custom Domain

No

Yes

Yes

Yes

Attribution metrics

No

No

Yes

Yes

Live Chat & Email Support

Yes

Yes

Yes

Yes

On-Site Message Option

No

No

Yes

Yes

1-1 Training

No

1 month

3 months

Lifetime

Phone Support & Advance Support

No

No

No

No

Uptime Guarantee 

No

No

No

Yes

Plan Starts from

$9 per month

$49 per month

$129 per month

$229 per month

I hope that now you understand which ActiveCampaign plan is perfect for your business.


ActiveCampaign.com Pricing Comparison 2024 based on the email list size

No. of Contacts (Subscribers)

Lite Plan

Plus Plan

Professional Plan

Enterprise Plan

500 Contacts

$9 per month

$49 per month

$129 per month

$229 per month

1,00 Contacts

$25 per month

$49 per month

$129 per month

$229 per month

2,500 Contacts

$45 per month

$99 per month

$129 per month

$229 per month

5,000 Contacts

$79 per month

$135 per month

$199 per month

$359 per month

10,000 Contacts

$125 per month

$199 per month

$279 per month

$399 per month

25,000 Contacts

$205 per month

$319 per month

$479 per month

Request a quote

50,000 Contacts

$275 per month

Request a quote

Request a quote

Request a quote

75,000 Contacts

$340 per month

Request a quote

Request a quote

Request a quote

100,000

$405 per month

Request a quote

Request a quote

Request a quote

More than 100,000

Request a quote

Request a quote

Request a quote

Request a quote


ActiveCampaign Features

ActiveCampaign has lots of amazing features like sales automation, marketing automation, landing pages, drag and drop email creation, custom user permission, split automation and many more.

It is good for small businesses, medium-sized businesses and agencies because they have very affordable pricing plans. 

Watch this small video. It’ll help you to know more about benefits of using ActiveCampaign.

You’ll not find a free plan in the ActiveCampaign pricing page because they don’t offer any free plan.

But you can try ActiveCampaign for FREE for the next 14-days without giving your credit card details. 

So, must try it. You’ll love ActiveCampaign. It’s value for money email marketing service.

Now, I’m going to discuss some amazing features of ActiveCampaign which make it the best email marketing service.

1.  Broadcast Emails

You can send unlimited emails to your subscribers in just a few clicks. 

2. Triggered Email

ActiveCampaign also allows you to send trigger-based email automatically on your product purchase or any specific action of your subscribers.

3. Targeted Email

ActiveCampaign allows you to group your audience into segments. 

For example, if you have two products Product A and Product B. Suppose, After tracking your subscribers’ activities, you noticed that 40% subscribers are interested in product A and 60% are interested in product B. So, you can group them in different-different segments. So, from next time, you can send the right email to the right person to get more conversion.

4. Email Autoresponders

You can set up the autoresponders in ActiveCampaign to send a welcome email and other important emails automatically whenever someone subscribes to your email list. It’ll help you to start the conversation with your subscribers for better conversion.

I’m an affiliate marketer. So, I always create funnels using email automations to increase my affiliate sales.

5. Build Email Funnels 

ActiveCampaign Provides the best email & sale automation feature. With the help of this, you can set up your email funnels to convert your subscribers into paying customers.

6. Schedule Your Emails

You can schedule your emails in advance. This feature is very helpful in case of doing a webinar, launching an event etc.

7. Create High Converting Landing Page 

ActiveCampaign Landing Page Features

It also allows you to create super attractive landing pages. You don’t need any coding or designing knowledge for this. Why? because it provides drag and drops features so anyone can design attractive landing pages in just a few minutes.

I personally use Thrive Architect to create high converting landing pages. But if you don’t want to use Thrive Architect then you can use ActiveCampaign Landing page builder. It’s also good.

8. Messaging and Text Feature

ActiveCampaign allows you to talk with your audience in 4 different ways for a better conversion rate:

  1. Email Marketing: Send highly personalized emails to your subscribers.
  2. SMS Marketing: Send Personalized text messages to your audience.
  3. Facebook Audience: Chat with your Facebook audience.
  4. Site Message: Allows you to show a chat box in your website so that you can interact with your website visitors to convert them into customers.
activecampaign messaging feature

9. Sales & CRM Related Features

activecampaign sales automations and crm features

There are lots of Sales and CRM related features in ActiveCampaign like:

  • Marketing Automation
  • Sales Reporting
  • Lead Scoring 
  • Task Assignment
  • Win Probability
  • Segmentation
  • Note creation 
  • Notification Emails
  • Automated Deal Updates and many more.

ActiveCampaign Discount 

If you want to get a discount on Active Campaign then I’ll recommend you to pay yearly instead of monthly. Because they provide approx. 50% discount on yearly plans. So, it’s a good way to get a huge discount on ActiveCampagin.com 


Active Campaign Pricing Frequently Asked Questions  

What is ActiveCampaign?

ActiveCampaign is one of the best email marketing service which provides the best services at very affordable price.

What is Contact in ActiveCampaign?

In the Active Campaign, All the active subscribers are referred to as contacts.

What counts as a subscriber?

ActiveCampaign divides your subscribers into 4 categories; Active, Unconfirmed, Bounced and Unsubscribed. Only active contacts in your account will count as a subscriber.

What happens if I exceed my subscriber limit?

If you are about to reach the subscriber limit then ActiveCampaign will automatically send you email reminders to upgrade your account. ActiveCampaign.com never upgrade your account automatically without your permission. So, you don’t need to worry about it. But you’ll not be able to add new contacts during this period.

Can I clean up my subscribers?

ActiveCampaign offers amazing features through which you can find the inactive contacts and remove them in just a few clicks.

Are there any discounts for NGOs?

Yes, ActiveCampaign offers a 20% discount for NGOs and Non-profits.

Is there a setup cost?

No, there is not any setup cost of ActiveCampaign and you can get free migration service from active campaigns if you want to migrate from the different email marketing service or tool.


Conclusion about ActiveCampaign.com Pricing 2024: Is ActiveCampaign Worth it?

In this article, I tried to share every possible detail of ActiveCampaign Pricing

But if you still have any doubt regarding the ActiveCampaign.com pricing then please let me know via comment below.

According to me, ActiveCampaign is the best email marketing service and has affordable pricing plans.

Active Campaign pricing is affordable for everyone because Its plan starts from $9 per month with all crucial email marketing features like sales automation, marketing automation etc.

Click here to start your FREE Trial of ActiveCampaign

activecampaign pricing and plans

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